Quick facts about blogs

  • 77 million users in the United States are visiting blogs every month.
  • Most blogs are interactive, allowing visitors to leave comments and even message each other via widgets on the blogs and it is this interactivity that distinguishes them from other static websites.
  • The term blogosphere implies that blogs exist together as a connected community or as a social network in which everyday authors can publish their opinions.
  • 15 percent of bloggers spend ten or more hours each week blogging.
  • The term blogosphere was coined on September 10, 1999 by Brad L. Graham, as a joke.
  • One in 5 bloggers report updating on a daily basis.
  • A new blog is created somewhere in the world every ½ second.
  • The majority of blogs use tags (85 percent).
  • 44 percent of all bloggers are parents, 75 percent have college degrees, two-thirds are male and 50 percent of them lie in the 18-34 age group.
  • Fewer than 10 percent of bloggers say they don’t know the traffic to their blogs.
  • 46 percent of bloggers post about the brands they love (or hate).
  • As of December 2007, blog search engine Technorati was tracking more than 112 million blogs.
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